Author Archives: Janet Harkin

About Janet Harkin

A freelance marketing consultant currently working on some interesting projects. From Cumbria but live in Donegal, NW Ireland - both equally beautiful parts of the world. I love being busy, my boys, fresh air and Led Zeppelin. I also like marketing - the strategic challenges as well as the of-the-moment campaigns.

Destination Donegal – creating The Wild Atlantic Way

Failte Ireland, the national tourism development agency for Ireland, is creating a new driving route along the west coast called The Wild Atlantic Way, to be launched in 2013. Ambitions for the route are high with the intention that it will rival Australia’s … Continue reading

Posted in Donegal | Tagged , , , , | 2 Comments

My day in 10 pictures

My day invariably starts with the flick of a switch and the glow of this lamp.  No need for an alarm clock on a normal day as the two human versions tend to be very reliable. Mornings are busy in any … Continue reading

Posted in People | Tagged , , , , , , , | 11 Comments

Instagram v Facebook – a socmed off for marketers

I discovered these two infograms recently and liked them enough to share.  (I love good infograms – they’re a great way of conveying a lot of otherwise lumpy data into visual works of art.  Well, the best ones are.) I … Continue reading

Posted in Uncategorized | Tagged , , | 3 Comments

“It was 20 years ago today…” How marketing has changed

Andrew Jacobs’ blog post about the changes he’s witnessed in learning and development over the last 20 years has inspired me to write about some of the changes I’ve seen in the not quite 20 years (argh) that I’ve been in marketing. I’ve … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , | 2 Comments

Why I’m taking part in Blog Action Day 2012

I love blogging but it can sometimes be hard to create the space in the busy week to get down to it. We all have the same distractions at the end of a long day – dinner to be cooked, … Continue reading

Posted in Uncategorized | 2 Comments

5 posts I liked enough to share

This week I’m sharing five blog posts that have caught my eye and which I think are worth a look if you’re interested in social media, marketing or how to tell a good yarn. 1.  Guide to formatting WordPress posts and pages – … Continue reading

Posted in Uncategorized | Tagged , , | 2 Comments

My Top 5 moments of CultureTECH

It’s been a fabulous four days for the city of Derry as the very first CultureTECH festival has been in town. If you’d checked in to the #culturetech twitter stream or the live TV feed of the Big Ideas and Keynote sessions on Friday then you … Continue reading

Posted in Uncategorized | Tagged , , | 5 Comments

Digital marketing conference opens inaugural CultureTECH festival

Derry’s Playhouse Theatre played host to the opening day of a four day festival celebrating digital creativity today (Wednesday 29 August).  With visitors arriving from America, England, Scotland and even Belfast expectations for the first ever CultureTECH Festival were running … Continue reading

Posted in Uncategorized | Tagged , | 2 Comments

Derry plans a digital creativity celebration with CultureTECH festival

This week Derry plays host to a four day festival of technology, media and music called CultureTECH. A veritable banquet of digital culture featuring acts, keynotes, bands, artists, developers and speakers will be on offer at venues and spaces all over the city from … Continue reading

Posted in Uncategorized | Tagged , , , , | 2 Comments

Fourteen songs of me

I’ve always loved all kinds of music and, since the days of listening to Desert Island Discs on Radio 4 when growing up (that programme, together with the shipping forecast, transports me right back to childhood), I’ve pondered what would go on my list. … Continue reading

Posted in People | Tagged , , | 4 Comments