Tag Archives: destination marketing

Destination Donegal – creating The Wild Atlantic Way

Failte Ireland, the national tourism development agency for Ireland, is creating a new driving route along the west coast called The Wild Atlantic Way, to be launched in 2013. Ambitions for the route are high with the intention that it will rival Australia’s … Continue reading

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Destination marketing: Co Donegal vs Co Clare

I’m delighted to host this guest post from my friend and fellow marketer, Leanne Doohan.  Fire away, Leanne. Last week I had the experience of being a tourist in my own country as my husband and I took a short trip … Continue reading

Posted in Uncategorized | Tagged , , , | 10 Comments