Tag Archives: HubSpot

The rock star partnership of sales and marketing revisited

This week I’m going to a seminar on marketing for SMEs and entrepreneurs run by Ulster Bank in conjunction with SmallBusinessCan which promises to be an interesting affair.  Some of the topics under discussion on the SmallBusinessCan website will be addressed, such … Continue reading

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“It was 20 years ago today…” How marketing has changed

Andrew Jacobs’ blog post about the changes he’s witnessed in learning and development over the last 20 years has inspired me to write about some of the changes I’ve seen in the not quite 20 years (argh) that I’ve been in marketing. I’ve … Continue reading

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No recession online says Google but here’s 7 tips to be sure

I attended a talk by Google’s online sales manager (UK & Ireland), Claire Walsh as part of the Donegal County Enterprise Board’s Business Week 2011. A 1995 graduate of Letterkenny Institute of Technology, the location where she delivered her talk, … Continue reading

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