Tag Archives: marketing

The rock star partnership of sales and marketing revisited

This week I’m going to a seminar on marketing for SMEs and entrepreneurs run by Ulster Bank in conjunction with SmallBusinessCan which promises to be an interesting affair.  Some of the topics under discussion on the SmallBusinessCan website will be addressed, such … Continue reading

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What Quora says about how to market an app

The global apps industry continues to grow massively – iTunes approved it’s millionth app back in November – yet it is still in its infancy.  It’s a very exciting place to be working right now. For hard working appreneurs the only … Continue reading

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The Social Sickness (infographic)

I’ve been collecting some great infographics for a while and want to share one here each day this week, since it’s nearly Christmas. Today’s blog is about everyone’s favourite topic – social media. Social media is part of most marketing … Continue reading

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“It was 20 years ago today…” How marketing has changed

Andrew Jacobs’ blog post about the changes he’s witnessed in learning and development over the last 20 years has inspired me to write about some of the changes I’ve seen in the not quite 20 years (argh) that I’ve been in marketing. I’ve … Continue reading

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5 posts I liked enough to share

This week I’m sharing five blog posts that have caught my eye and which I think are worth a look if you’re interested in social media, marketing or how to tell a good yarn. 1.  Guide to formatting WordPress posts and pages – … Continue reading

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Derry plans a digital creativity celebration with CultureTECH festival

This week Derry plays host to a four day festival of technology, media and music called CultureTECH. A veritable banquet of digital culture featuring acts, keynotes, bands, artists, developers and speakers will be on offer at venues and spaces all over the city from … Continue reading

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3 steps to writing a case study worth reading

They’re as old as the hills so what is it about case studies that makes them appealing and still relevant today?  I think that any organisation, no matter what sector, how big they are or how many customers they have can and should … Continue reading

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